Marketing Specialist - Reason Foundation - Washington, DC or Virtual

Marketing Specialist

Reason Foundation

Washington, DC or Virtual

https://talentmarket.org/job-opening/marketing-specialist/ 

Join Our Team

Reason Foundation advances a free society by developing, applying, and promoting libertarian principles, including individual liberty, free markets, and the rule of law. We use journalism and public policy research to influence the frameworks and actions of policymakers, journalists, and opinion leaders. 

The marketing team’s goal is to increase the audience for Reason’s videos, articles, newsletters, podcasts, and live events. Being a member of this team requires collaboration, organization, comfort with experimentation, flexibility, and a focus on results. 

About the Role

Reason is seeking a Marketing Specialist to join our growing marketing team. This position will be responsible for helping us grow our audience through targeted digital advertising, SEO-based campaigns, event marketing, audience segmentation, landing page conversion, media partner marketing, and newsletter advertising. 

The ideal candidate will have 1-2 years of experience in marketing, media, communications, or an equivalent field and a thorough understanding of the digital marketing landscape. Alignment with Reason’s mission is a must, as well as the ability to work independently and prioritize effectively. 

Reporting to the Marketing Director, this is a full-time position with the option to be in-office in Washington, DC or to work virtually anywhere in the US. 

Responsibilities

• Lead the development, execution, and implementation of marketing programs and/or campaigns that align with the organization’s goals and objectives

• Manage campaigns to promote Reason’s DC and NYC-based events, primarily through social media, site advertising, newsletter advertising, and email marketing

• Manage digital marketing, SEO-based campaigns, and email marketing efforts

• Develop strategies for reaching new listeners, viewers, and readers and converting them into subscribers

• Participate in setting audience growth goals and creating plans to meet those goals

• Use website analytics, segmentation strategy, and social media tools to track and analyze data for placement and targeting opportunities

• Track conversion trends, draft performance reports, present recommendations to management, and evaluate new initiatives, as agreed upon

• Collaborate with senior leadership in the development of strategic plans to ensure continued successful audience growth

Qualifications

• 1-2+ years of experience in marketing, media, communications, or an equivalent field; internships may be considered experience 

• Familiarity with the current digital marketing landscape 

• Strong organizational and scheduling skills, including familiarity with organizational tools

• An understanding of content marketing best practices

• Outstanding copywriting, communications, and content creation skills

• Demonstrated ability to work independently

• Excellent time management with the ability to prioritize various projects and online campaigns 

• Attention to detail for precise analysis of data

• Alignment with Reason’s mission to advance libertarian principles

Compensation 

The salary range for this position is $55,000-$70,000 with flexibility based on experience. 

Reason offers competitive benefits, including health, dental, and vision insurance; a 401(k) with employer match; flexible paid time off; paid holidays and sick leave; paid parental leave; and optional supplemental coverage. 

How to Apply

Qualified candidates should submit the following application materials (in order) in one PDF document:

• A cover letter detailing your alignment with Reason’s mission, your interest in the position, and how your experience has prepared you for this role

• Resume

Applications should be submitted to Talent Market via this link: talentmarket.org/apply-for-your-dream-job/.

Questions can be directed to Katy Gambella, Director of Outreach at Talent Market, who is managing the search process: katy@talentmarket.org.

There is no application deadline for this position. Applications are accepted on a rolling basis. This job will remain posted on our site until it is filled.

While we thank all applicants in advance for their interest in this position, we are only able to contact those to whom we can offer an interview. Only direct applications will be considered. No phone calls, please.

Talent Market, the liberty movement’s talent agency, is a nonprofit that connects liberty-minded professionals with free-market nonprofit jobs at no cost to candidates or organizations. We work with 501(c)(3) organizations that clearly and directly focus on advancing the principles of economic freedom, free enterprise, free trade, free speech, property rights, rule of law, and limited regulation. Visit Talent Market to explore open roles, join our talent network, or work with us on your next hire.

Qualifications

• 1-2+ years of experience in marketing, media, communications, or an equivalent field; internships may be considered experience 

• Familiarity with the current digital marketing landscape 

• Strong organizational and scheduling skills, including familiarity with organizational tools

• An understanding of content marketing best practices

• Outstanding copywriting, communications, and content creation skills

• Demonstrated ability to work independently

• Excellent time management with the ability to prioritize various projects and online campaigns 

• Attention to detail for precise analysis of data

• Alignment with Reason’s mission to advance libertarian principles